The Truth About 'Patron' Tequila
We're sorry but this is going to shock many Patron lovers.
We only want to empower and tell the truth - about the Tequila many think is the best.
Patron is the #1 tequila in the USA - but only in sales.
It's due to lots of money spent in celebrity promotion & advertising.
But did you know that:
1) They don't sell Patron in Mexico?
2) Paul Mitchell (hair products) owns Patron.
[image bottom: John Paul Dejoria of Paul Mitchell Hair Systems and Patron Tequila].
Got your attention?
See 4 articles below to learn more about Patron!
A. Patron History:
7 Leguas or "Siete Leguas" is the tequila that invented the Patron label. [see image above].
The original Patron was made in the 7 Leguas Leguas Distillery in Mexico and then sold to St. Maarten Spirits, Ltd. in the U.S., where it was marketed under the brand name Patron from 1991 through 2002.
After high demand, 7 Leguas couldn't keep up with production. Patron ceased their relationship and built their own tequila distillery. 7 leguas no longer produces its formula for Patron, which now has a different formula and NOM. (did this change the taste? you betcha!)
7 Leguas comes from the name of Pancho Villa's horse. 7 Leguas carries a name and symbol that was inspired by the revolutionary hero General Francisco Villa (Pancho Villa), who named his horse Siete Leguas (Seven Leagues) in recognition of the distance the steed galloped on one of the many conquests.
7 Leguas won the 2008 Gold Medal in the San Francisco World Spirits Competition. Patron has never won a gold medal.
7 Leguas is made "de tajona" -- the ancient technique of grinding the agave with a stone wheel, driven by mules.
B. Patron vs other tequilas contest:
See how Patron's most expensive bottle compares to a regular Don Julio.
http://tequila.findthebest.com/compare/161-367/Don-Julio-Anejo-Tequila-vs-Patron-Platinum-Tequila
C. Here's how Paul Mitchell's started Patron:
http://www.entrepreneur.com/magazine/entrepreneur/2009/july/202258.html
D. Articles against Patron:
1. Patron, the perfect pozer: click here: http://ranchotequila.blogspot.com/2009/08/patron-perfection-or-poser.html
2. Four Reasons Why Patrón Tequila is an Affront to Mexicans--And One Reason Why It's Not. click here: http://blogs.ocweekly.com/stickaforkinit/2010/07/four_reasons_why_patron_tequil.php
Bottom Line:
Question: Want to experience the 'orignal' Patron - the tequila that started its popularity?
Answer: Get the tequila called '7 Leguas'.
[or ask any bartender at famous Mexican 'Tres Agaves' tequila bar in S.F. for the original Patron].
See this year's best tequlas: http://latinbayarea.com/article/best-tequilas-2013-awards
